IT Has Taken a Front Seat: Is Your Organization Behind?

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IT Has Taken a Front Seat: Is Your Organization Behind?

3 Tips on How to Embrace – Not Fear – the Rise of IT

It’s no secret that the demand and use of IT in business has dramatically increased over the past few decades. Its function has shifted from a way to support businesses to an actual means of doing business. Odds are, your insurance company, weather station, and favorite clothing stores all have apps that connect you to each business faster.

New ways of using technology have enabled businesses to adapt to changing markets, reach more customers, and expand more extensively than has ever been possible. However, there is also a greater need for businesses to adapt to increased use of technology if they want to remain competitive. With brands like Apple, Google, and Amazon delivering ideas and products to customers at lightning speed, integrating IT more thoroughly into regular business practices is critical to empowering organizations of any industry.

Moreover, cybersecurity issues are a huge concern as extensive amounts of information is housed in databases or in cloud apps that make it a target for hackers. Addressing IT basics like “threat centric vulnerability management, centralized log management, internal network segmentation, backups, and system hardening,” can be a critical step in not only thwarting cybersecurity breaches, but preventing them in the first place.

Unsurprisingly, there is an increased need for IT professionals, as well as leaders who can adapt to this growing technical arena. With IT casting a wider net than ever before, what does this mean for the rest of us?

1. Think Big

Implementing new technology can mean expanding your business. Whether that is externally or internally, you are likely to have many more people to interact with during a digital transformation. Being able to communicate across boundaries—an important adaptive leadership skill—will enable you to not only adapt to technological changes your company is making, but actually take advantage of them. Reframing your mindset in order to leverage IT can help free up your human resources to think big instead of simply pushing buttons. Instead of fearing the change technology brings, teams can use it to connect with employees they may not have otherwise engaged with.

2. Be Creative

Often, when we hear the word “technology” our minds don’t necessarily jump to “creativity.” But actually, technology and creativity can work closely. Project leaders need to be able to think creatively about how to leverage technology to improve internal processes, customer interactions and experiences, and products themselves. Technology can be beneficial, but the right leaders know how to use it in a way that can advance the company and make its people better, not just for the sake of becoming more tech savvy. Additionally, technology that allows you to automate banal, repetitive tasks frees up time and people to innovate and brainstorm more creative ideas. As an adaptive leader, you have the skills to guide this newfound time and energy towards ways that can best affect your organization.

3. Invest in People

While technology is an excellent tool for businesses, it is not what makes a business. Investing in workers at all levels and training them to have a holistic and well-rounded skill set is a critical part of using technology effectively. Machines can’t empathize or reason, and without employees or customers, a business can’t sustain itself. Placing an emphasis on the ability to engage and connect with customers and collaborating to solve problems is an essential part of implementing technological updates.

IT has risen in a variety of ways to the forefront of many organizations, but when its implementation across the business is done with the right care and consideration, it can be an effective way to advance an organization and its people.


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Strategy Execution

TwentyEighty Strategy Execution, the global authority in project leadership training, equips your people with the complete package of technical and leadership skills — the mindset, adaptability,
and expertise to lead and execute projects in any context. With curricula in adaptive strategic execution, project management, business analysis, contract management, and more, Strategy Execution partners with your organization to build skill sets and change mindsets. It’s time to declare a new standard of performance. For more information, visit
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